Business Development and Marketing Intern – Deevabits Kenya Ltd

We are looking for a candidate with a great attitude who possesses excellent business and communication skills and preferably a fresh graduate from a well-recognized university.

Upon completion of 3 months contract and a good performance appraisal, the candidate will be mentored and supported to head the Business Development and Marketing unit.

Key Responsibilities:
Business Development
Oversee and supervise all business development activities by offering technical advice and proactively leading the exercises internally and externally, organizing travel logistics and supporting administration functions as requested
Oversee and participate in establishment of business objectives, developing budgets, and providing summaries of company marketing program performance
Support the Executive Director in preparing business plans, proposals, financial projections, business model canvas and pitch presentations / videos
Take a leading role in coordinating rabbit farmers, rabbit meat collection, processing, packaging and distribution to customers
Establish and manage both public and private partnerships, PR requests, business relationships and develop strategies for maintaining the existing business accounts healthy all year long
Provide product/service development support and explore innovative ways for value addition
Support in other business development functions as requested or needed

Sales & Marketing
Design and create marketing strategies and programs with a bid to create awareness and subsequently increase of sales revenue.
Working with the Executive Director to implement marketing plans, including product positioning and campaign strategies.
Responsible for branding, advertising, trade shows, company events and promotional collateral.
Oversee all the tendering processes and ensure that the process is of impeccable integrity, flawless, compliant to relevant laws and cost effective.
Set targets for the sales team under SMART guidelines
Write weekly reports on all marketing activities undertaken and account it to the Executive Director
Manage all aspects of seasonal campaigns for successful implementation. Includes, but not limited to Social Media, Advertising, Outdoor, Direct Mail, SMS/ Email Messaging, Website management, PR and Events.
Develop and manage a loyalty program as per the guidelines set forth by the brand.
Execute a seasonal hindsight on key competitors and recap on local programs and events
Monitor and evaluate the effectiveness of marketing programs (ROI & measurements) and recommend opportunities for the future improvements
Work closely with Executive Director on projects dealing with media relations, business communications and success stories.

Qualifications:
Diploma or degree in Business Administration, Marketing or equivalent from a recognized university.
Willingness and ability to lead, take charge, and offer opinions and direction.
Decisiveness and willingness to take on responsibilities and challenges.
A positive CAN DO attitude.

Application:
Please send a one page cover letter and 2 pages CV to info@deevabits.com by 10th September 2015.

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