Sales and Marketing Executives – Deer Park Security Services – Nairobi

Key Role:
Identifying potential new customers and closing deals.

Conceptualizing strategies to market products, generate sales conversions and deliver a superior customer experience Develop and execute sales and marketing strategies that ensures sustained business growth
Perform cost-benefit and needs analysis of existing/potential customers to meet their needs.
Establish, develop and maintain positive business and customer relationships.
Develop relationships at a variety of levels within prospect customer organization to create active sales pipeline.
Client retention strategies and active management of attrition
Responsible for managing the existing customer base and in addition they will be expected to cross-sell products and services among the existing accounts
Craft compelling value proposition for the company services and propose to the management new, innovative ways of developing winning competitive positions
Producing effective and persuasive marketing materials including emails, Proposals and bids, marketing contents, website pages, brochures, marketing videos, social media marketing contents (Instagram, Facebook, LinkedIn, Twitter, Tiktok and youtube) etc
Researching and developing insights on customer needs and proposing new product and service designs to meet customer demands.
Conducting competitor evaluation and general market and industry trends with the view of coming up with superior, competitive service offering
Analysis of the effectiveness of all marketing efforts
Managing and developing contacts, accounts, leads and opportunities.
Taking charge of Sales representatives and managing their sales targets
Developing sales strategies and, using a CRM, tracking the progress of the sales stages and development of accounts
Preparing detailed information documents and marketing materials related to products and services.
Maintaining pricing information on specific products.

Diploma or a Bachelor’s degree in Marketing/Sales, Business Administration or a related field of study
3- 5 years of progressive Sales experience within the Security Industry is an added advantage.
Field sales experience particularly selling working dogs services, security risk assessment, Guarding and Alarm services
Good knowledge of working dogs services and security services pricing is a plus.
Excellent knowledge of winning strategies within the security services industry
Strong commercial and financial awareness and marketing focus.
Experience developing P&L for each security service offering in order to come up with optimal and competitive product pricing while still delivering healthy margins to the company
A rich client database that can quickly be plugged in will be a definite advantage
Must have a demonstrated track record of success in sales.
Must be able to take a proactive position in understanding client needs and providing appropriate solutions
Must have excellent written and verbal communication skills.
Excellent proposal and report writing

Method of Application
Interested and qualified candidates should forward their CV to: using the position as subject of email.